Mumbai · Lehenga · Bridal city deep-dive
Cocktail-bridal hybrid, pastels
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Active concepts
2
Avg DCI
58
Whitespace index
63
Trend velocity
+23%
Per trend-cycle phase, with proof and adoption probability for Lehenga · Bridal in Mumbai.
Incubation
−12 to −8 wk
Sabyasachi archive → Lehenga · Bridal
93% lift · Vintage royal palette
P(adopt)
53%
Manish Malhotra cocktail → Lehenga · Bridal
10% lift · Pastel + crystal
P(adopt)
76%
Emergence
−8 to −4 wk
Sabyasachi archive → Lehenga · Bridal
86% lift · Vintage royal palette
P(adopt)
76%
Manish Malhotra cocktail → Lehenga · Bridal
93% lift · Pastel + crystal
P(adopt)
39%
Growth
−4 to 0 wkSabyasachi archive → Lehenga · Bridal
79% lift · Vintage royal palette
P(adopt)
39%
Manish Malhotra cocktail → Lehenga · Bridal
86% lift · Pastel + crystal
P(adopt)
62%
Peak
nowSabyasachi archive → Lehenga · Bridal
72% lift · Vintage royal palette
P(adopt)
62%
Manish Malhotra cocktail → Lehenga · Bridal
79% lift · Pastel + crystal
P(adopt)
85%
Decline
+2 to +6 wk
Sabyasachi archive → Lehenga · Bridal
65% lift · Vintage royal palette
P(adopt)
85%
Manish Malhotra cocktail → Lehenga · Bridal
72% lift · Pastel + crystal
P(adopt)
48%
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