Designer Anarkali Workwear
DR-00007 · Workwear · Festive Office · All Season
MRP
₹26,400
GST Rate
12%
Units Produced
280
Defect Rate
4.8%
About this design
Floor-length Anarkali in Mashru silk with thread embroidery yoke.
Target buyer
Working women 26-48Avg ETA
96 hrsColorways
Rose Gold
Emerald
Midnight
Prev runs
4
Units sold
762
Revenue
₹2,01,61,758
Avg sell price
₹26,459
Avg margin
39.8%
Sell-through
84.5%
Sales by region
Buyer segments
Sales by boutique
| Boutique | Units | Revenue | Share |
|---|---|---|---|
| Mumbai Flagship | 138 | ₹36,51,342 | 18.1% |
| Chandni Chowk | 127 | ₹33,60,293 | 16.7% |
| Hyderabad Banjara | 116 | ₹30,69,244 | 15.2% |
| Bandra Atelier | 106 | ₹28,04,654 | 13.9% |
| Bengaluru UB City | 95 | ₹25,13,605 | 12.5% |
| Kolkata Park St | 84 | ₹22,22,556 | 11% |
| Delhi DLF | 74 | ₹19,57,966 | 9.7% |
| Chennai Phoenix | 62 | ₹16,40,458 | 8.1% |
Pricing & quantity history
Social engagement by channel
| Channel | Posts | Eng% | Growth |
|---|---|---|---|
| 72 | 15.7% | +5% | |
| 41 | 11.2% | +36.2% | |
| YouTube | 91 | 6.6% | +17.3% |
| TikTok | 61 | 14.1% | -1.5% |